Marketing for Hotel Tech Companies

MARKETING

Marketing that makes you the

category leader

Content, events, social and nurturing built specifically for the hotel market. We stop talking to everyone and start talking directly to the decision-makers that matter, with the right language, on the right channels, at the right time.

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what we run for you

Specialist marketing,

built for hospitality tech

Visibility

Present where hoteliers are

At the events, in the communities and on the channels hospitality decision-makers actually use.

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Authority

Credibility that comes before the sales conversation

When your SDR reaches out, they already know who you are.

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Pipeline

Marketing that feeds the sales funnel

Every piece of content created with a commercial goal in mind.

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services

Specialist marketing,

built for hospitality tech

Our marketing is designed for tech companies selling to hotels. Every campaign, every piece of content and every event starts from a deep understanding of how a hospitality buyer thinks and decides.

Content strategy and thought leadership

Articles, case studies, white papers and newsletters that build authority in the hotel sector.

Social media management for hotel tech

Consistent presence on LinkedIn and other relevant channels, with content designed for hoteliers.

Events and industry trade show presence

Strategy and execution to maximize your impact at events like HITEC, ITB, WTM, Fitur, BTL and others.

Marketing automation and lead nurturing

Nurturing sequences that keep your brand top of mind throughout long buying cycles.

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services

What is

included

Hospitality tech marketing strategy

Positioning definition, key messages, priority channels and an execution plan tailored to the hotel market.

Specialist content production

Content written by people who know the sector, not generic content with hotel keywords pasted in.

Event and community activation

Representation, networking and brand activation at the events and communities where hospitality decision-makers gather.

Reporting and continuous optimization

Regular performance analysis with data-driven adjustments, so your marketing improves every cycle.

FREQUENTLY ASKED

FAQ’s

How is your marketing different from a traditional marketing agency?

Very different. A traditional agency learns your sector while working with you, we already know it. We don't need months to understand how a hotel group works, what concerns a Revenue Manager or how to navigate a hotel software buying cycle. That translates into more relevant content, more effective campaigns and less time wasted.

Do you work only with digital marketing or also with in-person events?

Both. The most effective marketing for hospitality tech combines consistent digital presence with activation at industry events. We know which events are genuinely worth attending in EMEA & LATAM and how to maximize the return from each one.

Can you manage marketing in Portuguese, Spanish and English?

Yes. Our team operates natively in all three languages, we don't rely on automatic translations or hastily adapted texts. Each market receives communication designed for its own cultural and linguistic reality.

Is the marketing aligned with the SDR/BDR strategy or does it work in isolation?

Fully aligned, and this is precisely where our advantage lies. When marketing and commercial outbound work together, with the same messages, the same targets and the same objectives, results multiply. If you work with our SDRs or BDRs simultaneously, we ensure that coherence from the ground up. However, you can work only with our marketing service.